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Digital technologies are not only disrupting traditional businesses, they are also enabling powerful new business models and ecosystems. Launchworks works closely with clients to unlock the value of these new opportunities.

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To be successful, digital platforms need strategies for attracting, matching, connecting and enabling transactions between communities.

Launchworks has developed tools and frameworks to help innovative digital businesses scale up and reach a critical mass while maximising the value they add to participating communities. The Rocket Model is just one of these tools…

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The Rocket Model: Optimise

 |  December 1, 2022

The Rocket Model - Optimise

This is the fifth article in our series excerpted and adapted from the best-selling book, Platform Strategy. The first four pieces covered the Attract, Match, Connect and Transact...

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The Rocket Model: Transact

 |  December 1, 2022

The Rocket Model: Transact

Based on the best-selling book, Platform Strategy, this is part four of our series on the rocket model for platform businesses, following our pieces on the Attract, Match and Connect...

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The Rocket Model: Connect

 |  December 1, 2022

The Rocket Model: Connect

This is part three of our series on the rocket model for platform businesses, following our pieces on the Attract and Match rocket model functions. The series is adapted from the...

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