Rocket Model

The Rocket Model for digital platforms
Business models, Insights, Platforms, Rocket Model
December 19, 2022

The Rocket Model for digital platforms

Launchworks & Co has developed unique tools and frameworks to help innovative digital businesses scale up and reach critical mass while maximising the value they add to...

The Rocket Model: Optimise
Business models, Insights, Platforms, Rocket Model
December 1, 2022

The Rocket Model - Optimise

This is the fifth article in our series excerpted and adapted from the best-selling book, Platform Strategy. The first four pieces covered the Attract, Match, Connect and Transact...

The Rocket Model: Transact
Business models, Insights, Platforms, Rocket Model
December 1, 2022

The Rocket Model: Transact

Based on the best-selling book, Platform Strategy, this is part four of our series on the rocket model for platform businesses, following our pieces on the Attract, Match and Connect...

The Rocket Model: Connect
Business models, Insights, Platforms, Rocket Model
December 1, 2022

The Rocket Model: Connect

This is part three of our series on the rocket model for platform businesses, following our pieces on the Attract and Match rocket model functions. The series is adapted from the...

The Rocket Model: Match
Business models, Insights, Platforms, Rocket Model
December 1, 2022

The Rocket Model: Match

This is part two of our series, adapted from the best-selling book Platform Strategy. The previous article introduced the first stage of the rocket model for platform businesses:...

The Rocket Model: Attract
Business models, Insights, Platforms, Rocket Model
December 1, 2022

The Rocket Model - Attract

This is the first article in our series on the rocket model for platform businesses, excerpted and adapted from the best-selling Platform Strategy book. Attracting...

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