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Business models

Are digital platforms a threat or an opportunity?

 Business models, Ecosystems, Platform Strategy
 June 25, 2020

The largest companies in the world in terms of market capitalisation are now digital platforms. In the US, Google, Apple, Facebook, Amazon and Microsoft have become the giants we know in...

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Digital platforms and their ecosystems

 Business models, Ecosystems, Platform ecosystem
 November 20, 2019

Benoit Reillier Digital platforms and their ecosystems

Digital platforms and their ecosystems are on course to intermediate a third of all revenues by 2025, disrupting major industries along the way. So what does this mean for existing...

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Launchworks at Marketplaces Connect 2017

 Business models, Platform ecosystem, Platform Strategy

Marketplaces Connect 2017, the first event dedicated to marketplaces in London, organised by Mangopay and Launchworks, was a resounding success. Over 120 marketplace professionals, from...

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Platform Pricing: Loyalty and the Customer Experience

 Business models, Insights, Platforms, Pricing

In the first post of this pricing series, we set out some unique aspects of platform based pricing and identified six broader objectives that can be supported by pricing strategies. The...

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Platform Pricing: Growth and Engagement

 Business models, Insights, Platforms, Pricing

Platform Pricing

In the first post of this pricing series, we set out the unique aspects of platform based pricing and identified six broader objectives that, in addition to monetisation, pricing strategies...

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Pricing for platform powered businesses

 Business models, Insights, Platforms, Pricing

Pricing for Platform Businesses

Pricing for platform companies like Uber, airbnb or eBay, where value is co-created by participants, comes with unique challenges. This short post compares and contrasts pricing models of...

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The Rocket Model for digital platforms

 Business models, Insights, Platforms

The Rocket Model

Launchworks has developed tools and frameworks to help innovative digital businesses scale up and reach critical mass while maximising the value they add to participating communities. To...

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Scale up or die: a platform imperative

 Business models, Growth, News, Platform scaling, Platforms
 November 21, 2014

The Scale Up Report is out. It has been a privilege to work with Sherry Coutu as a member of the Scale Up Report Steering Committee. The launch of the report earlier on this week has been...

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Platform powered ecosystems: the new competitive frontier

 Business models, Insights, Platform ecosystem, Platform scaling, Platforms
 June 24, 2014

What are the characteristics of these companies fast replacing traditional businesses? As you know we like platform businesses, and proposed a generic definition in a previous post. Out...

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What is a platform business?

 Business models, News, Platforms
 April 21, 2014

Since we declared our love to platform businesses in a previous post it is only fair for us to try to provide a definition of what we mean by platforms before explaining in more detail why...

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