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Platform Strategy

Platform Strategy Summit 2021

 Insights, Marketplaces, Platform Strategy
 July 28, 2021

Platform Strategy Summit 2021

Like every year, the Launchworks & Co team was delighted to attend the Platform Strategy Summit, traditionally held at the MIT Media Labs in Boston. The event, organised by renowned...

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Platform resilience for the digital economy

 Ecosystems, Established businesses, Insights, Platform Strategy
 August 3, 2020

Platform Resilience for the digital economy

The COVID-19 pandemic has been testing times for our economies. Many leaders have announced their intention to make their businesses more resilient. But how? In this article, we examine the...

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Platform Strategy Summit 2020

 Insights, Marketplaces, Platform Strategy
 July 15, 2020

Platform Strategy Summit 2020

Every year, the Launchworks & Co team attends the IDE Platform Strategy Summit at the MIT Media Labs in Boston. The event is organised by renowned platform academics Marshall Van...

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Are digital platforms a threat or an opportunity?

 Business models, Ecosystems, Platform Strategy
 June 25, 2020

The largest companies in the world in terms of market capitalisation are now digital platforms. In the US, Google, Apple, Facebook, Amazon and Microsoft have become the giants we know in...

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Platform Strategy is on The Knowledge

 Marketing, News, Platform Strategy, Pricing
 March 10, 2018

Platform Strategy on The Knowledge

Peter Domican runs The Knowledge, a Levitt Group podcast from the Chartered Institute of Marketing. Every other month, Peter talks to authors on strategic topics relevant to senior...

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Marketplaces Connect 2017 Highlights

 Insights, Marketplaces, Platform Strategy

Here are the highlights from Marketplaces Connect 2017. For more detailed insights, check panel discussions on Growth and Trust from leading platforms Carwow, Plentific, Movidian and...

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Launchworks at Marketplaces Connect 2017

 Business models, Platform ecosystem, Platform Strategy

Marketplaces Connect 2017, the first event dedicated to marketplaces in London, organised by Mangopay and Launchworks, was a resounding success. Over 120 marketplace professionals, from...

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Launchworks & Co @launchworksco ·
10 Mar

What is the "raison d'être" of a platform?... To attract, match, and connect participants of course, but to do what? 👉 Enable core transactions! But how do you define a core transaction🤔?https://www.launchworks.co/insights/the-rocket-model-transact/ ...#RocketModel #PlatformStrategy

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Laure Claire Reillier @lreillier ·
8 Mar

Digital platforms play an important role in connecting participants. But how to effectively connect them? To build your platform with a strong Connect stage, check out this @launchworksCo article from the #RocketModel series 🚀 #PlatformStrategy
...https://www.launchworks.co/insights/the-rocket-model-connect/

Retweet on Twitter Launchworks & Co Retweeted
Laure Claire Reillier @lreillier ·
31 Jan

Excited to share our latest post on #PlatformStrategy with the community! 🚀 The Matching stage of the #RocketModel is a must-read article for anyone looking to understand the key success factors in platform-based businesses. Check it out! 💼💥👇
...https://www.launchworks.co/insights/the-rocket-model-match/

Launchworks & Co @launchworksco ·
30 Jan

So how do digital platforms attract a critical mass of participants who have shared interests? With strong value propositions on each side of the platform 🧲 Check our latest article part of the #RocketModel 🚀series 👇#PlatformStrategy #Marketplaces
...https://www.launchworks.co/insights/the-rocket-model-attract/

Launchworks & Co @launchworksco ·
20 Dec

Just in time for the holiday season🎄 we’ve published a new set of articles to take you through the main stages of the Rocket Model 🚀 used by thousands of platforms and marketplaces around the word to grow their communities. #PlatformStrategy ...https://www.launchworks.co/insights/the-rocket-model-for-digital-platforms/

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