This is part two of our series, adapted from the best-selling book Platform Strategy. The previous article introduced the first stage of the rocket model for platform businesses:...
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This is the first article in our series on the rocket model for platform businesses, excerpted and adapted from the best-selling Platform Strategy book. Attracting...
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The largest companies in the world in terms of market capitalisation are now digital platforms. In the US, Google, Apple, Facebook, Amazon and Microsoft have become the giants we know in...
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Digital platforms and their ecosystems are on course to intermediate a third of all revenues by 2025, disrupting major industries along the way. So what does this mean for existing...
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Marketplaces Connect 2017, the first event dedicated to marketplaces in London, organised by Mangopay and Launchworks, was a resounding success. Over 120 marketplace professionals, from...
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In the first post of this pricing series, we set out some unique aspects of platform based pricing and identified six broader objectives that can be supported by pricing strategies. The...
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In the first post of this pricing series, we set out the unique aspects of platform based pricing and identified six broader objectives that, in addition to monetisation, pricing strategies...
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Pricing for platform companies like Uber, airbnb or eBay, where value is co-created by participants, comes with unique challenges. This short post compares and contrasts pricing models of...
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The Scale Up Report is out. It has been a privilege to work with Sherry Coutu as a member of the Scale Up Report Steering Committee. The launch of the report earlier on this week has been...
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What are the characteristics of these companies fast replacing traditional businesses? As you know we like platform businesses, and proposed a generic definition in a previous post. Out...
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